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Why You’re Not Making Money With Your Music

If trying to turn music into your front hustle makes you feel like this guy…

Example of how working harder doesn’t = more value

 Don’t worry, I’ve been in your exact shoes, and it’s not your fault.

There’s a mainstream “story” that’s been fed to us for years that paints the picture of the starving artist who works a crap job and suffers for their art until some Record Label big wig comes to the rescue, funds their entire career, and makes them a star.

We’ve been indoctrinated to believe that some gatekeeper is going to let us into the cool kids club, give us some sort of “deal”, and that’s when we'll finally “make it”.

Even when you go to music school, while you might get an amazing education teaching you theoretical principles, they fail to teach you how to actually make money as a musician.

So, it’s no wonder there are so many artists starving for their art.  

All...

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How I built a 6-figure business as a producer

How I built a 6-figure business as a producer, one step at a time

Whenever I meet somebody new, the conversation usually goes a little something like this….

Them: So what do you do?

Me:  I’m a musician.

Them: Oh that’s nice!  What do you do for work?

MeI’m a pro musician

Them:  I mean what’s your actual job that pays the bills?

MeI’m a pro musician that makes a living producing from my home studio for various projects for film/tv/commercials, and for clients all over the world.

Them:  {Looks at me confused}

Whether it’s my fiance’s parents, somebody I’m meeting at a public place, or new acquaintances , nobody really comprehends that there’s an entire industry of professional musicians that not only make a great living, but that we’re doing it from our home studios…

…and that we’re quite possibly the very people behind some of the TV shows, commercials, and...

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The ONE Question Every 6-Figure Producer Needs to Ask Themselves

The ONE Question Every 6-Figure Producer Needs to Ask Themselves:
AKA Why I stopped chasing “record deals” to find true happiness as a songwriter

I got kicked out of the house when I was 15 years old.

I’ve been on my own ever since, always struggling, always hustling, and always living in survival mode.

I’ve lived with friends’ parents, on people’s couches, and even in my car at one point.  

I was always that friend that my more successful friends always had to pick up the tab for if we went out to dinner.

I always had “hand-me-down”... well… everything…

…from furniture, to clothes, to makeup, you name it.

And I wouldn’t even think of buying myself anything new until the duct tape that held the old thing together was falling apart.

Still, my big “why” in wanting to build a successful career as a musician was so much more than just wanting financial freedom. I wanted to be a 6-figure...

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You Are What You Eat

You are what you eat,

You sound like what you listen to!


 

When we first start playing music we do it purely out of passion; we stay up late playing guitar on the edge of our bed or sing that crazy vocal run over and over until we’ve finally nailed it! We have music inside of us that we can’t wait to get out.  

We put in the work to learn our instruments, write freely from the heart, and ideas pour out of us.

But where do the ideas come from? What shapes our sound?

THE ANSWER:
Our influences

It’s the albums & songs you played endlessly on your bedroom floor.

That music you heard throughout your life, but especially growing up, that is now embedded in you. It was your input and it became your OUTPUT. I’m sure some of your first songs sounded almost like copies of the artists you listened to growing up, I know mine did...sorry Pantera. And though you’ve (hopefully) grown past copying other people's songs you still sound like what...

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There Are No Shortcuts

Have you ever seen the meme of the iceberg poking out of the ocean and it says something like “what people see” and then you look below the surface where its roots obviously stretch miles & miles into the depths of the ocean and it shows “the years of hard work underneath?” I love that because it really is so true! 

At some point, we have all wished for immediate gratification or a shortcut in life. A quantum leap. The truth is, it never comes. And every moment wishing for it, searching for it, or asking for “that break” is energy wasted that could have been put into doing the work!

Every success you see in somebody else, even if it appears to be overnight, has come as a result of a thousand little steps, not some overnight miracle.

And it’s funny because I’ve been on both sides of the fence.

I have been the inquisitive, young, hungry, energetic, ambitious, and determined student asking the mentor “but c’mon, like...

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Why Writer’s Block is Bull$hit

We've all been there, we've all had days where the creativity fountain just seems to stop flowing & good ideas avoid us like the plague. But what if this was something you could control?! What if it was possible to keep the fountain on all the time?!

Professional songwriters know that inspiration is the result of action; not the other way around. When you start working on something without knowing where it's heading, ideas start to pop up & say "Hey! Try me!" But If you never look for them, you'll never find them!

One great way to get moving & start hunting down a song is to start with pre-production. Create an outline or a blueprint for yourself, select some sounds, get the vibe going, outline the story you want to tell, & the beats you want to hit. The rest will follow. DO NOT sit around waiting for that magical feeling, go out & get it yourself!

I know for some of you that may be a little easier said than done but if you want to learn how I start making my...

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If You Set The Intention The Path Will Unfold

Have you ever caught yourself ‘white-knuckling’ your way through life trying to make things happen a certain way? Don’t worry, we’ve all been there, especially in the music biz. I used to think the only way for me to ‘make it’ was to get a major pub deal or record deal & if I wasn’t “Beyonce Big” then I had failed. Boy was I wrong! Do you know how much money is floating around for creatives to make money outside of the “music industry?”

The truth is, I just wanted to make a great living with my music & I wanted to make an impact. Once I realized that I didn’t need to define the how or what was going to get me there, I discovered a whole new world. That world was music production & custom songwriting! What started off as a necessity because I couldn’t afford to hire producers soon became an obsession & a passion!

Learning how to produce opened doors I could have never imagined, it created...

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