From Voice Memo to Demo (Live Cohort)
Get Ready To Finish Your First Demo in Just 5 Weeks!
This is the only beginner-friendly mentorship that guarantees you’ll walk away with a finished song.
Led by the PLAB Coaching Team — Producers Who’ve Helped Thousands of Beginners Go From Idea → Demo
This is our first-ever From Voice Memo to Demo Live Cohort - and you get Founders Pricing: $397 (It will never be this low again).
Claim My Spot Now
Imagine This…
You hum an idea into your phone.
A hook. A chorus. A spark.
Five weeks later, you hit play on your very first demo—
A real song you can share with friends, pitch, or just be proud of.
- No more endless voice memos.
- No more quitting halfway.
- No more wondering if you’ll “ever finish something.”
You’ll have a system.
A team.
And accountability that guarantees you cross the finish line.
That’s what From Voice Memo to Demo (Live Cohort) is built to deliver.
What Is It?
The Shortcut to Your First Song: Course + Coaching + Guaranteed Demo
This is a 5-week live mentorship where you’ll work alongside PLAB coaches in real time—while following our flagship course From Voice Memo to Demo that has helped thousands all over the world produce their own music from home!
Inside, you’ll get:
- A proven beginner-friendly roadmap
- Weekly group coaching calls with accountability
- Direct feedback on your progress
- A supportive community of new producers walking the same path
When you show up, finishing your first demo isn’t a wish. It’s guaranteed.
Who This Is For..
- You’ve got voice memos full of half-finished ideas
- You have a DAW, but you’ve tried and quit
- You don’t have fancy gear
- You’ve always dreamed of finishing a song, but never followed through
- You’re tired of starting and not finishing
Are you ready to finally say “I finished my first demo”?
Then this Live Cohort is for YOU!

Why This? Why Now?
Finishing Your First Demo Changes Everything.
- It Builds Confidence → You stop calling yourself “not a real musician.”
- It Unlocks Momentum → Once you finish one, you know you can finish more.
- It Opens Doors → You can share, collaborate, pitch, or just jam with pride.
- It Ends the Voice Memo Graveyard → No more endless “someday” ideas.
- It Creates Proof → When people ask, “Have you made music?” you can press play.
The truth?
Most beginners never finish their first song.
Not because they aren’t talented. But because they don’t have a roadmap—or accountability.
This cohort changes that.
What Makes This Different?

Most courses give you videos.
This one gets you results.
You’re not left alone.
You’re guided—step by step—by coaches who’ve walked hundreds of beginners to the finish line.
You’re not just “learning about music production.”
You’re walking away with a finished song in 5 weeks.
This is the breakthrough you’ve been waiting for.
Here’s What You Get

From Voice Memo to Demo Course ($497 Value)
- Flagship PLAB system that’s helped thousands finish their first demo
- Bite-sized lessons that make the DAW simple (even if you’ve never used one)
- Evergreen access so you can revisit lessons anytime

5x Live Group Coaching Calls (1X per week) ($997 Value)
- Zoom Q&A + accountability sessions with a PLAB coach
- Feedback, encouragement, and progress tracking

Progress Tracking Framework ($297 Value)
- Printable/digital tool to measure progress and keep momentum high

Confidence Kickstart Bundle ($297 Value)
- Mindset reset tools to silence self-doubt + kickstart creativity

Founders-Only Bonuses (October Only)
- Locked-In Founders Pricing ($397 instead of $997)
- “Founders Class of 2025” Badge + Graduation Certificate
- End-of-Cohort Demo Showcase ($197 Value) → share your finished demo live
Imagine If You Had...
✓ A roadmap that made finishing simple
✓ Coaches who checked in every week
✓ A group of peers keeping you accountable
✓ Your first demo in your hands in just 5 weeks
You’d stop doubting.
You’d stop stalling.
You’d start producing.
That’s what this cohort delivers.

Meet Your Coach
The PLAB Coaching Team
Producers who’ve helped thousands of beginners just like you:
- Finish their first demos
- Break free from the “voice memo graveyard”
- Build confidence as real music creators
This time, they’re walking with you—week by week—to make sure you cross the finish line.

KATIE DWYER
An acoustic singer-songwriter turned audio engineer and producer (but still a singer-songwriter too!) Katie took the skills she learned as a student in PLAB, created her production company Heartbeat Kick Productions and now provides a whole load of audio services to her clients - including audio books, vocals and music production. 🎧
Katie's zones of genius:
- expert in Ableton
- singing
- vocal recording, tuning, editing and production
- music production & mixing
- custom songs
- audiobook production
Here’s What They’re Saying







Finish Line Guarantee: If you show up to all five calls with your camera on, submit at least once for feedback, engage in the sessions and you still haven’t finished your first demo in five weeks, we’ll give you a bonus feedback group session and get you across the finish line!
You can’t lose! Either you finish or we help make sure you do!
Quick Recap – What’s Inside?

From Voice Memo to Demo Course ($497 Value)

5 Weekly Live Coaching Calls ($997 Value)

Progress Tracking Framework ($297 Value)

Confidence Kickstart Bundle ($297 Value)

Founders-Only Recognition + Certificate

End-of-Cohort Showcase ($197 Value)
All for just $397 (Founders Price Only)
FAQs
Q: Do I need gear?
Q: What if I’ve never opened a DAW?
Q: What if I don’t have time?
Q: What if I’ve tried before and quit?
Q: Is this just another online course?
Don’t Let This Opportunity Pass
You’ve dreamed of making music long enough. But you’re tired of voice memos stacking up. Tired of quitting before the finish line. Tired of wondering if you’ll ever actually finish a song.
You don’t need another YouTube tutorial.
You need accountability.
You need a roadmap.
You need a finish line.
This is your chance. Founders Class of 2025. Your first demo—finished in 5 weeks.